Imagine your workplace as a line of domino tiles, where each tile symbolises an employee.
Now, consider Cameron, a software engineer who is well-respected among their peers. Cameron’s actions inspire inclusivity by adopting gender-neutral language and openly sharing their pronouns. Given their status as a key influencer, this behaviour quickly caught on among colleagues. As you can see, some dominoes, like Cameron, have a bigger impact than others.
Creating an inclusive workplace is increasingly recognised as a priority for HR managers. Among the various approaches to achieve this goal, network analysis stands out as a powerful, yet underutilised instrument. It offers a unique lens through which one can view the informal networks that exist, paving the way for empowering LGBTQIA+ allyship within an organisation.
Using network analysis, HR managers can identify other influencers like Cameron within their teams, who can use their influence to create a more inclusive workplace.
Network analysis involves mapping out and measuring relationships between individuals within an organisation. This is crucial for identifying key influencers who, despite not holding formal leadership positions, wield significant influence over their colleagues. These individuals are instrumental in driving cultural and behavioural changes across the workspace. Cameron, like many informal leaders, has built strong connections with colleagues. When Cameron uses gender-neutral language and shares pronouns, it’s like tipping the first domino. Their influence creates a ripple effect, encouraging others to follow suit.
This is the power of informal networks. They’re the invisible bridges between colleagues, the watercooler chats, and the after-work hangouts. By mapping these connections, HR managers can identify these influential dominoes.
Understanding network analysis in allyship
Network analysis employs various measures to pinpoint the most influential people within an organisation. This includes identifying those with the most connections, who, upon being trained in LGBTQIA+ allyship, can significantly impact the broader workplace culture. It also highlights individuals who act as bridges between different groups, facilitating the spread of inclusive practices across the organisation, and those who can quickly circulate information, making them effective messengers for inclusive practices.
The diffusion of innovations theory, proposed by Everett Rogers, sheds light on how new ideas and practices spread through a community or organisation. By identifying and supporting early adopters of inclusive practices, such as the use of pronouns and inclusive language, organisations can hasten the adoption of these practices across the board. Opinion leaders play a crucial role in this process, helping to normalise new behaviours and practices.
Network analysis tools enable organisations to map out these informal networks, identifying opinion leaders who may not hold formal leadership roles, like Cameron, but whose influence is undeniable. These individuals are often sought after for information, ideas, career advice, and personal support, making them key players in shaping the workplace culture.
The benefits of understanding and leveraging informal networks are like watching a perfectly executed domino tumble:
The use of informal networks promotes communication and collaboration across different departments and teams, cultivating a sense of connection. It also facilitates a sense of belonging and sends a strong message that diversity and inclusion are valued. This can improve employee morale, as individuals are more likely to stay with an organisation where they feel accepted and supported. Additionally, utilising informal networks allows for the rapid dissemination of information and best practices throughout the organisation.
When opinion leaders adopt and advocate for inclusive behaviours, these practices are more likely to be embraced by others, creating a domino effect that enriches the overall workplace culture.
Serein helps organisations build productive allyship into their culture to enhance collaboration and performance. Find out how by reaching out to hello@serein.in.