Products built without diverse input exclude users and miss market opportunities. This course teaches how to include varied perspectives in design, testing, and development for broader, better solutions.
Objectives:
- Include varied perspectives in brainstorming, testing, and design processes
- Recognise how assumptions and bias limit innovation and exclude user groups
- Question design decisions by considering diverse needs and use cases early
- Co-create with users from different backgrounds to strengthen solutions
- Build products and services that work effectively across diverse audiences